Protein bar - available to everyone and tastes great!
Weetabix together with Jensen & Co launch Alpen Protein bars in 2 flavours. The Alpen bars were among the first on the market and today have a solid portfolio.
Norwegian grocery stores now offer Alpen's traditional bars (2 flavors in a single), Alpen light (3 flavors in a multipack) for those who want a lighter version with slightly fewer calories and now we are launching Alpen Protein bars.
- The Alpen Protein bars taste super good and keep you feeling full for longer
- Bars are a category with strong growth. Consumers want more products with a high protein content.
- First protein bar in a multipack (5 bars in a box).
- A good price point and good taste give the bar a wide target audience
- Alpen Protein makes protein bars available to everyone
Look for the news in most Menu and selected Spar.